Increase brand awareness for MOD Pizza's multi-city locations and promote their new Cheeseburger pizza.

Overview

MOD Pizza partnered with Sosani partnered for a two-state influencer campaign featuring creators Justin Schmidt and Josh Lusshece. The creators collaborated on two videos, engaging MOD customers and bystanders to try and rate the new Cheeseburger pizza and MOD's dessert offerings. The campaign successfully boosted brand awareness for MOD Pizza in the targeted states.

What We Did

Platforms

YouTube, TikTok, Instagram, Facebook

  • 2 statewide campaigns resulting in millions of views

  • Quick service restaurant market activations 

  • In-person and in-store experience

Campaign Highlights

The Results

Total Views

2.3m+

Posts

5

Total Engagement

108k+

Influencers collaborated on two videos, engaging MOD customers and bystanders to try and rate the new Cheeseburger pizza and MOD's desserts.

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